Channels: mobile messaging

Reach people on WhatsApp, the app they already open.

Send approved WhatsApp messages to frontline and international teams, personalized from your HRIS, with links back to your hub.

WhatsApp
Integration details
Category
Channels: mobile messaging
Connection
Approved WhatsApp messages
Setup
Days, not weeks
Security
SOC 2, ISO 27001, GDPR
Built by
ChangeEngine
Read the FAQ →
Trusted by People teams at
What connects

The data your programs run on.

WhatsApp is the messaging app many frontline and international employees already open every day. ChangeEngine sends approved WhatsApp messages with merge tags and links, targeted from your HRIS.

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Fields you can use

Mobile numbers, names, location, role and language from your HRIS. Merge tags personalize each message.

You stay in control

Only approved message templates go out, a person publishes every send, and people without a number are flagged before anything sends.

Who sees it

Editors only see what their role allows, and every change is logged.

Triggers

Events that start programs on their own.

When something changes in your system of record, the right people hear about it on the right channel. Nobody on the People team presses send.

New hire

A new starter gets a WhatsApp welcome with a link to their first-week plan.

Shift update

Site and shift groups get time-sensitive updates on the app they actually check.

Policy change

People a policy applies to get a short summary and a link to the details.

Recognition

Milestones and shoutouts reach people wherever they are.

Survey

Pulse survey links go to frontline teams who never open email.

Results

Delivery and clicks roll up by site, role and manager.

What you can do

Six jobs your team stops doing by hand.

Approved templates

Send WhatsApp-approved message templates with merge tags and links.

Frontline first

Reach people who never sit at a desk, by site and role.

Languages that fit

Send each person the version in their language.

Links to the hub

Every message can open your employee hub, no login needed.

One draft, every channel

The same update can go to email, Slack/Teams, text and the hub.

Proof of reach

Delivery and clicks by site, role and manager.

In detail

How it works, in practice.

Built for frontline teams

Most frontline employees have no company email. WhatsApp puts updates in the app they already check, targeted by site, role and shift group from your HRIS.

Templates that stay on brand

Approved message templates keep tone and format consistent, while merge tags add the person's name, location and the right link.

Fits the rest of your comms

WhatsApp sits alongside email, Slack/Teams, SMS and the hub. Write once, and each channel gets a version that fits.

Setup

Live in about two weeks.

Your services team runs the setup with IT. When you need something that is not in the box, your forward deployed engineer builds it.

Meet the forward deployed engineer →
01

IT approves the connection

We confirm the setup with your team and IT on a call, and send the checklist ahead of time.

02

We map your fields together

We connect your HRIS so audiences and contact details come from live employee data.

03

Programs go live

You send a test to yourself, then publish your first real message.

IT and security

Why IT says yes.

Your People team moves fast. Your IT team keeps control of every connection.

Certified

SOC 2 and ISO 27001. GDPR compliant, with data residency in the US, EU or Canada.

Access

Single sign-on over SAML or OAuth, with optional two-factor authentication for editors.

Provisioning

SCIM provisioning, and content shown by HRIS attributes like role, location and employment type.

Encryption

Employee data is encrypted in transit and at rest, and editors only see what their role allows.

Governance

Word-level audit logs, role-based editors, and AI providers contractually barred from training on your data.

Your domain

Run your hub on your own subdomain, like central.yourcompany.com, with a couple of DNS records.

SOC 2 certified
SOC 2
ISO 27001 certified
ISO 27001
GDPR compliant
GDPR
FAQ

Questions teams ask before they connect

What kind of WhatsApp messages can we send?

Approved WhatsApp message templates, with merge tags and links, so each person gets a personal version.

Where do the phone numbers come from?

From your HRIS. ChangeEngine checks who has a number before anything goes out.

Can we send in different languages?

Yes. Use the language field from your HRIS to send each person the right version.

Can WhatsApp and SMS work together?

Yes. Send to WhatsApp where people use it and to SMS for everyone else, from one draft.

Do employees need an app from us?

No. They read it in WhatsApp and open the hub from a link.

Is it secure?

Yes. ChangeEngine is SOC 2 and ISO 27001 certified and GDPR compliant.

Run it from your existing AI

Ask ChatGPT, Claude, Gemini or Copilot to do the work.

The ChangeEngine MCP connects the assistant your company already approved. Build audiences from this integration's data, draft a send or pull last week's read rates in plain words. A person on your team publishes every send.

Explore the ChangeEngine MCP →
Related integrations

Works well alongside

sms,mobile-push,qr-posters,google-chat,workday,chatgpt
Built on your data

The products your integrations power

See ChangeEngine running on your own data.

Bring your HRIS and your channels. We will show you your first program, built in front of you.